CATEGORY 34 AUSTRALASIAN DENTIST EVENTS YOUNGDENTIST? Apply now for the Sydney 2026 Australian Dentistry Awards Are you the best Established in 2001, Integrated Dental Marketing (IDM) was created with a clear purpose: helping dental practices grow through strategic marketing, creative communications and innovative business solutions tailored specifically to the dental profession. Over the past 25 years, IDM has built a reputation as one of Australia’s most experienced dental marketing agencies, working with hundreds of practices across the country. The business has been involved in launching and marketing some of Australia’s largest dental groups, delivering campaigns that have helped shape the modern dental landscape. Today, however, IDM is most proud of its work helping independent practice owners achieve their personal and professional goals through effective, proven and commercially sensible marketing strategies. Whether the objective is attracting new patients, strengthening a brand, launching a new practice or supporting long-term growth, IDM remains committed to helping private practitioners succeed in an increasingly competitive environment. The business is headed by Chief Marketing Strategist Tony O’Brien, who leads a highly experienced team dedicated to delivering practical, results-driven marketing solutions for dental practices. He is ably supported by Social Media Specialist Allie Lissing, Creative Director Jonathon Kim, and IDM’s IT and digital development team, who work collaboratively to ensure clients benefit from the latest marketing technologies and strategies. Innovation remains at the heart of IDM’s approach. In 2026, the company launched a number of AI-driven solutions designed specifically for dental practices, including AI Receptionist and AI SEO services. These technologies are helping practices improve patient communication, streamline administrative workflows and enhance their online visibility. What has remained constant throughout IDM’s journey is its commitment to the dental profession. The team understands the unique challenges faced by practice owners and works closely with clients to develop marketing strategies that are both effective and measurable. IDM is proud to be a sponsor of the Australian Dentistry Awards 2026 and to support an event that recognises excellence, innovation and leadership within the profession. As dentistry continues to evolve, IDM remains committed to helping practices embrace new opportunities, adopt emerging technologies and build stronger, more successful businesses. To find out more how IDM can help you, visit www.idm.com.au or call (02) 9211 1477 Integrated Dental Marketing Driving Growth Through Innovation by what it calls the 3 P’s of a Successful Sale – Position, Promote and Perform. This framework helps owners maximise value, connect with qualified buyers and navigate transactions professionally from appraisal through to settlement. What sets the business apart is its multidisciplinary approach, supported by experienced professionals across legal, accounting, technology, marketing, property and clinical fields. The focus is always on protecting value, maintaining confidentiality and ensuring both sellers and buyers enjoy a professional and transparent experience. Professional Practice Sales is particularly proud to be a sponsor of the Australian Dentistry Awards 2026. Founder Carl Burroughs has known event organiser Amos Lang for more than 25 years and has long admired his commitment to supporting and promoting the dental profession. The Australian Dentistry Awards provide an important opportunity to recognise excellence, innovation and leadership across the industry, and PPS is delighted to support an event that celebrates the outstanding achievements of Australian dental professionals. For PPS, it all comes back to one principle: putting clients first and helping practice owners protect their legacy when the time comes to transition their life’s work. To find out more about the services provided by Professional Practice Advisory and its other divisions, visit www. practicesales.com.au call 1800 375 227 or contact Carl directly at carl@practicesales. com.au Tony O’Brien Allie Lissing
RkJQdWJsaXNoZXIy MTc3NDk3Mw==