Golf Vic Vol 60 No 1
clinics under the Fairway Birdies banner. Happily, the coaching philosophy at Bann Lynch McDade mirrored her own goals. James Hartley, one of the coaches overseeing beginner clinics at Bann Lynch McDade, says: “Aaron (Shaw) and I have been running beginner clinics since 2013 but over a period of time we had noticed that there was a big drop-off in people returning after their initial clinics and we thought that had a lot to do with the participants being confined to the driving range. They felt they needed to reach a pretty strong level of golf before they proceeded to the golf course. “So we thought, why not start them on the course, start them really close to the hole and then work their way back. So we taught them to hole a very short putt and then took them out on the course to hole that short putt. The next week we’d work on the chipping green, then go on the course, chip onto the green and hole the putts. “We were getting them comfortable with the idea of being on course, so by the time they finish their first block of four lessons, they’ve spent quite a bit of time out there and made a group of friends with whom they can play. Building their confidence from an early stage is number one, I think. And our return rates are close to 100%, plus five ladies have already gone on to join the Yarra Bend Ladies group, which plays on Tuesdays and Fridays.” Twenty-eight women, an astonishing figure, attended the first Fairway Birdies clinics in October. All have signalled an intention to return to the February clinics, boosted by an additional 32 women recruited through Fairway Birdies. It’s all been heady growth in a short time. And the possibilities excite Nikki: “The sky’s the limit!” So, what is needed to touch the sky? “Persistence,” she says. “What I would eventually like is to get the clinic model into areas around Melbourne under the Fairway Birdies banner. North, south, east, west, regional areas and interstate. And because it’s solely based on social media, I also need to get some more followers. “My end goal, my aim, is to have golf clubs, schools, public golf courses use the social media network of Fairway Birdies to attract women and girls. “What I drive through Fairway Birdies is the inspiration and motivation to do it, and the strength and the skills to make the phone call and just do it. A lot of women are interested but they don’t know the pathway, they are nervous to ring up and find out, they don’t have the resources I have to find a golf course. It’s about the women in the industry too. Within clubs, we need to be welcoming as well.” Currently self-funding Fairway Birdies, a decision looms for Nikki as to whether to continue in an altruistic fashion, whether to seek funding under NGO status, or whether to seek a commercial partnership in some form. For the moment, though, she’s just glad to be “taking baby steps and having fun”. And what of Hannah, the encourager of the encourager? Well, Hannah and some of her friends are doing one of the clinics in March. And that’s Nikki’s doing too. “If it wasn’t for Mum, I probably wouldn’t have tried it, I don’t think. Just watching what she’s been doing has influenced me the most. It’s changing the perspective on golf and once you change your perspective on it, you’re like, well, it has so many good aspects to it, so why not! “I’m incredibly proud of her and the effort she goes to, to ensure that the community she is building is supported and that she is encouraging as many women as possible. Her vision is coming true and I’m just so happy to see her enjoying herself in everything that she’s doing.” From unlikely golfer to reluctant golfer to passionate golfer, with a burgeoning golf blog and an upcoming tenure as Women’s Captain at Kingston Heath. That’s the Nikki Wilson story. So far… Website www.fairwaybirdies.com Facebook Fairway Birdies Instagram @fairwaybirdies Twitter @nikkiwilsongolf From left, Karen, Nicky, Ruthie, James Hartley, Nikki Wilson, Aaron Shaw, Nicola, Philippa and Gabrielle 48 Golf Victoria
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