GAP Australasian-Dentist-Mar Apr 2019

Category 44 AustrAlAsiAn Dentist D igital smile Design-DsD is an internationally recognised dental brand that has revolutionised dental treatment planning and cosmetic dentistry over the last 10 years. What is DSD? the revolution that is Digital smile Design began in 2008 when Brazilian dentist/ technician Dr Christian Coachman discovered the link between facially driven smile design and patient psychology (wants and desires). Combining these concepts with the latest digital technology techniques, he created what is known today as “emotional dentistry”. What is emotional dentistry? DsD protocols enable you to create a visual and emotional linkage for your patient between your treatment plan and the end result. By using imagery of your patient and sneak preview techniques both 2D and 3D you allow your patient to look into a crystal ball of sorts and comprehend exactly what they will look and feel like once they engage you and your proposed treatment plan. How competition is affecting your practice! let’s face it, as cosmetic dentists in Australia and new Zealand increasing our case acceptance is one of the biggest challenges in our practices today. new competition constantly pops up out of nowhere seemingly overnight. the facts are that in 1992 each dentist in Australia had a ratio of 1 dentist to 3,162 patients. in 2019 that has now dropped to 1 dentist to 1,122 patients! this data tells us that not only your competition has increased over the last 27 years but the pool of patients that you could serve has now reduced in size! therefore, while you could get away with a low-level case acceptance in the past you no longer can afford that privilege. innovation and marketing in this digital age an increasing number of customers are finding more and more products and services online. even if a prospective customer is aware of your clinic, lives in the local area chances are that the client will want to look at your website and your digital profile, read reviews, look at before and after photos of your work, all before picking up the phone to schedule an appointment. You need to differentiate yourself from the crowd you need a brand that the client will trust! You need to innovate! Belong to the most exclusive network of dental offices in the world! ADsD clinic is a unique brand, a brand that the public can trust. A DsD clinic is your clinic with our stamp. You keep your corporate identity and incorporate the elements of DsD. u We offer you our-know how, software, platforms and tools. u A DsD clinic is a patient facing brand. u Access to DsD website for patients: patients.digitalsmiledesign.com u Printed material u Access to DsD marketing agency u Access to DsD storylines for your website u Area exclusivity u DsD planning centre full access and exclusivity u tier programme discount u DsDAPP for 5 devices (download the DsDApp from the App store and try today) Why buy into the DSD clinic experience? DsD clinics have a tested formulae and training methods to teach you how to increase your case acceptance and produce consistent cosmetic dentistry outcomes and drive patients to your practice. DsD dentists that use DsD protocols as part of their marketing and sales processes often experience a case uptake rate of 70% with the best of the best consistently hitting above 90%. DsD clinic protocols and marketing tools enables you as a cosmetic dentist to create more business by helping your patients better connect with your vision for their aesthetic outcome. How to become an exclusive DSD clinic 1. Become a DsD member by attending a certified DsD course anywhere in the world. Dr Christian Coachman returns to Melbourne, Australia for 2 Days May 2-3, 2019. Don’t miss out on this rare opportunity to see and listen to the latest in digital smile design, digital dentistry implementation, dental marketing, practice growth and more from the world’s most famous dentist and become a member! 2. schedule a DsD consultancy Phone russell Young, DsD international Clinic Coordinator for Australia and new Zealand. Mobile: 0422 681 101 or email: info@ dsdonline.com.au everything starts with a smile! u New DSD Clinics now available in Australia and New Zealand eV nts