AUSTRALASIAN DENTIST 25 EVENTS 1. YOUNG DENTIST u This category will be nominated by various dental faculties. 2. TEAM OF THE YEAR u Demonstrate a great team approach and focus on patient care u Discuss how your practice invests in team development and training u Give evidence on how your team goes above and beyond the regular duty of care u Include evidence of any work within the local community or a charity 3. PRACTICE PRINCIPAL u For principal dentists. This category is looking to recognise achievements of a dentist. This category is open to those over 35 years of age. u Demonstrate hard work and drive; how did you get to this point? u Explain your leadership approach with your team and your patients; what defines you? u Highlight any post graduate training/ development done in the year 4. TREATMENT OF NERVOUS PATIENTS u Demonstrate an excellent approach to welcoming and treating nervous patients u Show how you are different in treating nervous patients u Provide evidence of patient satisfaction 5. BEST PEDIATRIC PRACTICE u Demonstrate your approach to child dental health u Show how you are different in treating young patients u Provide evidence of patient satisfaction 6. CHARITY OR COMMUNITY PROJECT u Describe your charitable project and the benefits derived from it u Explain why and how you support your chosen cause u Give evidence showing how you have helped raise awareness for your chosen cause 7. NEW PRACTICE u Your practice must have opened after 1st January 2022 u Provide images/videos of the practice, including before and after u Show evidence of uniqueness in your practice and how you go beyond the regular duty of care u Explain how the business has grown since it either opened or changed hands u Discuss team training and development u Include marketing literature The Australian 2025 Dentistry Awards categories: 8. MOST IMPROVED PRACTICE u Before and after pictures and videos u Discuss the changes you have made and how the business has grown u Examples of clinical excellence should be an essential in your submission u Demonstrate team training and development u Show any unique features or design excellence that have been put in place to improve the patient experience and explain your objectives behind them 9. SPECIALIST OF THE YEAR u Examples of clinical excellence u Explain the specialist services you provide u Show how the practice has been adapted to treat patients in specialist areas 10. DIGITAL PRACTICE u Explain what digital technology you have invested in and why u Show how you have successfully integrated it into your dentistry and marketing strategy u Explain the impact of technology on your efficiency and profitability u Explain the benefits you are now seeing and how it has improved the patient experience 11. WEBSITE OF THE YEAR u Show how content is supportive of the website’s conversion rate u Show excellent structure and navigation u Demonstrate how the website design has been carefully put together to connect quickly with its target audience u Explain what measures have been taken to increase the website conversion rate and reduce the website bounce rate u Show the creative process that ensures the website doesn’t look like a ‘template’ website u Explain what measures have been taken to make the mobile experience conducive to increased patient conversion u Show SEO visibility and usage numbers u Explain anything that makes this website unique. 12. HYGIENIST/THERAPIST 13. PRACTICE MANAGER 14. DENTAL NURSE u These categories are open to all team members listed above — each award in the category will be presented separately u Highlight anything outstanding they have done or been involved in u Show why this person is special and explain any hurdles overcome u Provide evidence of the excellent patient care u Give evidence of any connection with the local community or a charity u Include relevant supporting evidence, patient and colleague testimonials and photos 15. PRACTICE DESIGN AND BRAND u Show evidence of investment in the design and branding of your practice u Explain the idea and effect you are trying to achieve through the design of the brand u Describe how you use your brand in all your marketing material and how this has benefited the practice u What were the aims and objectives for the look u Show any unique features, architecture, interior design excellence u Explain your website and how you use this to further communicate your brand u Include examples of marketing literature such as promotional material and online campaigns. 16. PATIENT CARE u Demonstrate your great team approach to patient care u Include marketing literature such as a welcome pack or aftercare leaflet u Discuss how you provide continuity and consistency of care to establish trusting relationships with patients u Provide evidence of patient satisfaction and relevant testimonials 17. REGIONAL PRACTICE OF THE YEAR – VICTORIA u Examples of clinical excellence should be an essential in your submission u Demonstrate your use of marketing through literature, social media and your website u Give evidence of team training and development u Discuss your team’s approach to patient care and how you establish trusting relationships with patients u Explain how you go beyond the regular call of duty for your patients 18. PRACTICE OF THE YEAR u To enter this category, you must enter at least one other category u Examples of clinical excellence should be an essential in your submission u Demonstrate your use of marketing through literature, social media and your website u Give evidence of team training and development u Discuss your team’s approach to patient care and how you establish trusting relationships with patients u Explain how you go beyond the regular call of duty for your patients u Show any unique features or design excellence which has been put in place to improve the patient’s experience and explain your objectives behind them 19. PEOPLE’S CHOICE Nominated by the dental practice patients.
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